基本情報/Basic Information

開講科目名 ／Class	Communication studies Ⅳ(Media and Communication Studies)/メディア・コミュニケーション／Communication studies Ⅳ(Media and Communication Studies)/Media Communication
授業コード ／Class Code	BB00722001
開講キャンパス ／Campus	ﾎﾟｰﾄｱｲﾗﾝﾄﾞ
開講所属 ／Course	グローバル・コミュニケーション学部／Global Communication
年度 ／Year	2023年度／Academic Year
開講区分 ／Semester	前期／SPRING
曜日・時限 ／Day, Period	金3(前期)／FRI3(SPR.)
単位数 ／Credits	2.0
主担当教員 ／Main Instructor	東　淳一／AZUMA JUNICHI
科目区分 ／Course Group	【専門教育科目】　〈コース科目群〉／*** MAJORS *** 〈Course-Specific Classes〉
遠隔授業 ／Remote lecture	No

担当教員情報/Instructor Information

教員名 ／Instructor	教員所属名 ／Affiliation
東　淳一／AZUMA JUNICHI	グローバル・コミュニケーション学部／Global Communication

授業の方法 ／Class Format	Lecture style. If online style is required, learning materials and instructions for learning will be notified via email. Because of the classroom capacity, the number of students allowed to enroll will be limited. （教室の収容人数の制限から、履修制限を行う。）
授業の目的 ／Class Purpose	Students are expected to learn the historical change of communication media. Following the historical background, students will learn about the evolution of the media and the major characteristics of each media. The impact of these media on people's lives and society is also an important aspect to be learned. Although it has only a short history span, we will also learn about the impact of the Internet in detail. In a sense, media exists for communication and communication is impossible without using media. In addition to communication by language, music performance, dance, gesture, facial expression, advertisement in the business world are also considered forms  of communication, and the relationship between these activities and the media should be also examined. This course has a close link to the diploma policies of the faculty such as "students can cooperate with others and can cultivate the communication skill to collaborate with others" as well as "students can learn a wide range of knowledge and concepts that form the fundamentals of the language in the community, namely, the features of culture, history, politics and economy."
到　達　目　標 ／Class Objectives	Students will be able to understand and explain how media and our communication style changed in the course of the time since the time when our ancestors had very little ability to manufacture and use the tools. There is also a chance to learn the pros and cons of today's advanced media, how media will further evolve in the future and affect our communication style.
授業のキーワード ／Keywords
授業の進め方 ／Method of Instruction	This class is managed in face-to-face style. When necessary, our Learning Management System "GCsquare" or "GCplaza"will be used.
履修するにあたって ／Instruction to Students	This course will be conducted all in (easy) English. Because of the classroom capacity, the number of students allowed to enroll will be limited.（教室の収容人数の制限から、履修制限を行う。）
授業時間外に必要な学修 ／Expected Work outside of Class	At least 90 minutes of self-study outside the class will be required each week for this course, including assignments
提出課題など ／Quiz,Report,etc	Students will be requested to submit reports and mini-essays. There will be also online mini-test. These are to be submitted through our LMS (GCsquare or GCplaza). Feedback for the class will be done online too.
成績評価方法・基準 ／Grading Method・Criteria	Evaluation will be done based on reports and mini-essays (40%), online quizzes and mini-tests (40%),  and presentation during the class (20%).
テキスト ／Required Texts	To be announced during the class.
参考図書 ／Reference Books	To be announced during the class.

No.	回 ／Time	主題と位置付け ／Subjects and position in the whole class	学習方法と内容 ／Methods and contents	備考 ／Notes
1	1	Introduction: What is media?	General introduction to the course. Role of the media in communication will be discussed.
2	2	Air as one form of media	（1） Process of speech production and speech perception.
3	3	Air as one form of media	（2）Prosodic features (intonation, pause, rhythm, etc.) and para- linguistic features of language.
4	4	Primitive communication media	Non-verbal communication in broader sense
5	5	Technology and media	Impact of movable type on society
6	6	Features of traditional media	Analogue media, problems of sequential access, age of radio and television and one-to-many communication (broadcasting)
7	7	Traditional media and economic activities	Marketing communication with traditional media
8	8	Traditional media and education	Education with one-to-many communication media, depending on (paper) books, blackboard and notebook, etc.
9	9	Traditional media and art, politics, etc.	Use of traditional media in political, religious and artistic activities
10	10	Digital media and economic activities	E-commerce, SCM and digital contents business
11	11	Search engines and our life	How search engines affect our life with reference to the business model of search engine companies
12	12	Idea of open source	Impact of "open source" on our life and economic activities
13	13	Impact of social media	Wisdon of crowds and our life - is the number of the stars shown in Amazon pages really reliable?
14	14	Rapid change and development of media business	Business model of music/movie sales on the internet, online retail shops and new financial services
15	15	Future of ICT and our lifestyle of the future	AI and our life, singularity problem, etc. Final examination offered during the class.